Fundraising starts with a clear strategy, which should form part of your organisation’s wider business plan. Your fundraising strategy should:
Map your proposition: what are your products and your story and how will it persuade donors to engage?
Develop your case for support: describe the opportunities you have, or the problems you’re solving, and why you’re best placed to tackle it
Research your prospects: identify prospective partners, donors and influencers
Build an approach strategy: develop your pitch to attract donors and partners
- Funding & Grants